One of the easiest ways to increase traffic to your website is to utilize the service of high ranking social media websites. With more people spending time each day on these sites, it only makes sense to get your name and brand in front of as many potential customers as possible. But with so many social sites to choose from, which one is the best fit for my particular business? When you are trying to dominate the search engine rankings, it makes sense to go to where the source that originally generated these rankings. Google+ is a social platform that if used correctly, can literally skyrocket your ranking in the search engines.

It only makes sense that if you want to rank higher in the Google search results, that you should employ Google’s version of social media. The Google + platform is a unique combination of self-promotion and customer interaction, that if balanced correctly can make you an authority in your particular niche. The first thing you have to do is to create your business profile on the Google + website. This is going to be a direct extension of your business and needs to look as professional as your main website. Customize your profile as thoroughly as you can, giving visitors the ability to really get a feel for your company. Take time to write a few paragraphs about your company’s policies and goals, and be sure to give your company a human touch with photographs of your facility and employees if possible.